How AMARO renews websites with Workbench
“One structured RFQ, comparable quotes back in hours, and margin impact visible before we commit.”
Tomás Ferreira
Sourcing Director, AMARO
The operation
One record for the work
Connect Google Analytics, Microsoft Clarity, and proprietary trackers so every proposal starts from live performance — not opinions.
08
Properties
23
Open issues
1.2k
Clarity sessions
Connect
Your stack, one renewal layer.
GA and Clarity in minutes.
Link properties once and Workbench keeps page- and section-level signals current.
Proprietary trackers welcome.
Bring custom events and funnels so proposals reflect how you actually measure success.
Portfolio visibility.
See underperforming surfaces across every site without exporting spreadsheets.
Surface
Issues tied to real UI.
Page and section mapping.
Bounce and conversion problems resolve to heroes, forms, and nav — not vague URLs.
Clarity friction highlighted.
Rage clicks and dead ends become candidates for AI PRs automatically.
Thresholds you control.
Set what counts as an issue so noise stays out of the review queue.
Act
From signal to proposal.
One click to draft an AI PR.
Promote an issue into a layout, style, or SEO proposal with the KPI already cited.
Ask Workbench in context.
Query “which pages lost conversion?” and jump straight to the evidence.
Close the loop.
After A/B results land, the same dashboard shows whether the change worked.
“One structured RFQ, comparable quotes back in hours, and margin impact visible before we commit.”
Tomás Ferreira · Sourcing Director, AMARO
See Workbench on your operation
Turn one live workflow into your operating foundation
Bring one product line and see its records, owners, approvals, and next steps running together.